At truMRK, we believe that credible sustainability claims are the foundation of trust between businesses and their audiences. Our AI-powered verification platform helps organisations create clear, compliant, and evidence-backed sustainability communications, reducing the risk of greenwashing and ensuring every claim stands up to scrutiny.
truMRK was developed alongside The Anti-Greenwash Charter, a not-for-profit initiative helping businesses embed responsible communication practices into their sustainability messaging. Together, we work to raise standards in green claims transparency—helping organisations move beyond vague promises to verified accountability.
We also extend these conversations through The Responsible Edge Podcast, where we speak with industry leaders about embedding ethical and responsible practices into business operations, from supply chains to marketing and beyond.
At truMRK, we’re not just building technology—we’re building trust in every claim.
